In 1989, Roxanne and her partner Burt, a beekeeper and refugee from New York , started Burt's Bees, a cottage industry which quickly evolved into an internationally renowned personal care company with a core commitment to pure ingredients, naturally efficacious formulas and earth-friendly packaging. In 2003, Roxanne sold the now multimillion dollar company, while continuing to serve on the Board of Directors and helping ensure the company maintains its commitment to natural integrity.

After a yearlong respite traveling from Antarctica to Paris , Roxanne began to crave a new challenge. As a mother, designer and lifelong environmentalist, Roxanne saw a void in children's clothing wear and a lack of awareness of the benefits of organic cotton. Thus she began to "sew" the seeds of her newest venture - happygreenbee, an all organic cotton clothing line created specifically for kids.

happygreenbee has a simple philosophy: clothing that is comfortable, colorful, playful and ecologically responsible. "We created Happy Green Bee so that a child can be a child, first and foremost," Quimby explains. "By using organic cotton, a comfortable and practical fabric, and simple bee-striped patterns, children feel as comfortable as they look while their parents take a small step in making a big difference in the environment their children live in."